Alter Ego Media welcomes Cagla Menderes, who is joining the Group and MEGA as Head of International Content Sales.
MEGA, having already successfully entered the global market with sales of fiction series (Maestro, Silent Road, Milky Way), is now seeking to strengthen its international presence still further. With her extensive knowledge of the international content market and experience in developing sales strategies, Menderes’ arrival is sure to mark a decisive step in this direction.
Cagla Menderes has worked in large organizations including Kanal D International, where she led strategic sales initiatives in Central and Eastern Europe and other European markets.
Furthermore, she played a key role in the global release of new titles and in developing long-term strategic partnerships on behalf of Global Agency, achieving consistent annual sales growth in Europe, Asia and the Americas.
At the same time, as a Sales Consultant with the MBC Group – O3 Productions, she designed strategic sales and marketing plans for productions from the Middle East and North Africa, increasing the market share of the O3 Productions catalogue internationally.
Her goal, and that of her team, extends beyond selling television and audiovisual productions to raising the profile of Greece-and its culture, creativity and identity-on the international stage.
Alter Ego Media welcomes her and is confident that her experience and diligence will play a decisive role in bolstering the Group’s global outreach.
